In the course of marketing on the Internet, different forms of activities can be carried out. There are different fields, different marketing channels that help to spread the information of company products and make them stand out and attract the attention. The marketing channels, such as email marketing, content marketing, search engine optimization, to name but a few, are commonly achieved with WordPress hosting. The online and offline marketing efforts are combined, and in fact there is an overlapping between marketing channels, so they blend into one common area, the area of Internet marketing.
WordPress hosting is especially important, as it enables company websites to load fast and not leave online visitors wait long, which would discourage them from getting acquainted with website content. Furthermore, WordPress hosting is accompanied by all round support by hosting providers. When business website owners rely on dedicated hosting, they do not have to worry and lose precious time in the event of problems like plugin breakage, failure of theme files to function, etc. Businesses can rely on the support coming with their WordPress hosting and dedicate their efforts to their own business activities, to refreshing their contents, their blogs, etc.
The functionality of the WordPress content management system has been in the center of attention since it was started in 2003. The system is great for business websites and is also a powerful blogging tool. The features of the system include its plugin architecture as well as a system of templates. It has risen to the top position as a blogging system on a worldwide scale, and over 60 million sites on a global scale benefit from the functionality and ease this free content management system has. New WP themes for business websites, blogs, etc. are continuously created, to contribute to the unique presence of businesses on the web.
In our web development practice, frameworks based on PHP development are important for the implementation of flexible applications for our clients. We build them as layered structures which indicate the kinds of programs that should be built, and how these programs should interrelate.
The Yii framework is a modern high performance PHP framework which is provided with a host of useful features, such as caching, authentication, testing, etc. We offer it as an important means that can reduce web development time to a significant extent. The caching support of Yii is truly impressive, and our practice has shown that it is the best PHP framework for working with AJAX.
The reason why we dedicate a lot of effort to the building of Yii as part of PHP development is that clients can be provided with a clean code which is easily reusable. Thanks to it, there is a clear separation of the logic and the presentation.
We are also dedicated to developing the Yii framework because in terms of security it is absolutely rewarding, including validation of input, output filtering, SQL injection, as well as prevention of across site scripting.
The name of the Yii framework is a promise in itself, being derived from the exclamation “Yes, it is!”. With its excellent performance optimization, Yii is a great choice we can offer our clients for projects of any sizes. But the full capabilities of this framework based on PHP development are deployed when we offer it for more sophisticated applications of enterprise large scope. We can promise clients that with it they will have complete control over their entire computer configurations. Thanks to the tools contained in the Yii framework, testing and debugging of application is easy, and the clear and copious documentation included facilitates its use at any time.
We are dedicated to state of the art web technologies as important prerequisites for the seamless interfacing between our clients and their web servers, for the outstanding presentation of their brand images online. As components of modern technologies and dedicated resources, markup languages as well as programming languages and interfaces, and also standards that are applied for documents display and identification, are in the focus of our development activities. Markup languages are essential tools for describing the look of documents online and for the smooth and attractive presentation of clients’ web pages. Our dedicated resources include markup languages such as HTML, the primary type of markup language that is employed for a host of web pages, specifying not only text but also images and other objects which are important for the sleek display of web pages.
In the field of MS and frameworks development as a sector of web technologies, we harness our dedicated resources in the area of Drupal, Joomla, WordPress, OSCommerce, Magento, the Zend framework, and more. The benefits of frameworks comprise flexible applications and fewer bugs, as well as easy testing and debugging of code.
In the field of applications, we are dedicated to developing web technologies using a variety of programming languages, Flex, .NET, JAVA, C, C++, Delphi. We offer developments in different languages according to the design goals targeted by clients. Our services include developments for systems and for applications programming, and also for network computing. With the aid of programming languages, algorithms are expressed precisely, and external devices can be efficiently controlled.
Clients benefit from our work on web development because we ardently follow and consistently rely on the cutting edge innovations in the field of custom CMS frameworks. Our content management systems offered as part of our development project for clients enable the publishing and modification of content to manage not only text but also pictures, audio, video, code, and our web development work provides clients with the capabilities for cataloging and indexing content, delivering content to specified online visitors in a specified manner, e.g. in a specified language. Thanks to the custom CMS we offer, clients can control not only HTML based content, but also different documents and other files, as well as web hosting plans. The custom functionality of CMS provides users with facility of operation of the content of their websites, without the need for complicated knowledge of web design or programming languages.
Another strength we offer to our clients as part of our development projects are open source solutions. They are another strong feature of innovative web development because they are developed in a collaborative manner. Open source solutions can be customized and are platform independent, and another feature they boast is the free use. The bundle of benefits thus comprises not only economies for clients using open source solutions but also all the advantages that come with customization, because custom web development means significantly fewer problems and enhanced functionality.
Companies and institutions can make a great difference to their business as they rely on our web development services and on our open source solutions, to reduce their costs and the time they spend to reach the market. Custom CMS are a key advantage in the modern world, as they help companies and institutions to gain unique online profiles that enable them to stand out compared to their competitors.
In web design and development, not only cutting edge innovations and open source solutions, but customized CMS frameworks are used to deliver the needed results. Frameworks in computers are typically layered structures which signal what type of programs should be developed and how they would interrelate afterwards. They can determine sets of functions and their interrelations, an operating system layers, the manner of standardization of communication at some network level, etc.
A content management framework, or CMF, is a system that has the function to facilitate the employment of customized software in order to manage website content. Such content management frameworks are combinations of the features of web application framework types and content management systems. The addition of a content management framework enables a content management system to be extended afterwards. There are the tools and the application programming interface, to facilitate extensions.
In content management systems, the programming code is written, and the user only has to input data for the website. In content management frameworks, the details involved can be likened to a system’s nuts and bolts. Using a framework, web developers write the code for the implementation of the specific code that is to be implemented on the specific website.
A content management system can be sufficient to deliver functionality. It is an already developed application which has a set of needed features. Most of these features are so coded that users can modify them and thus fit their needs. In other cases, when a lot of modifications have to be made to a CMS, in order to make it work in the desired manner, then websites are better developed on the basis of frameworks. A framework provides the classes, methods, events, which can be employed to create the targeted applications. Thus the structure is expanded into something useful.
In modern website development, content management system solutions are indispensable. Systems such as WordPress, Drupal, Joomla, OSCommerce, Magento, etc. are household names with web designers. These systems enable the publishing and editing, as well as the subsequent modifying of content, and its maintenance via a central interface. The usefulness of systems for content management consists in their capabilities that help to manage the workflow within a collaborative environment. Their platforms provide auspicious conditions for the centralization of data editing and publishing, as well as their modification whenever that becomes necessary. Because CMS platforms are currently widely used as blog software, they also help the maintenance of blogs on websites as additional highlights containing topical and up to date content, a great prerequisite for soaring rankings.
Web content management system solutions enable the creation and management, as well as the storage of content on web pages. Text content together with embedded graphics, pictures, audio, video, form the web content that is presented to online users and enables them to interact with websites. The vast capabilities of web CMSs afford the cataloging and indexing of content, its selection, assembling during runtime, and also delivering of content to individual online visitors in specific ways, e.g. in specific languages. These systems enable clients to control HTML based content, as well as different files and documents, and in addition web hosting plans that are based on system depth and on the specific niche served by a CM system.
Content management system types vary from simple to more complicated and powerful ones. Most CMSs provide conditions for web based publishing, indexing, searching, and retrieval. Furthermore, a content management system can serve as the repository for documents, pictures, video clips, scientific data, etc. The information stored can be controlled and revised, and additional documentation can be published.
Although at first the framework looks a bit like PHP framework, Ruby on Rails provides much cleaner and well designed code structure so the developer is never lost in long boring and ugly code to drift upon just to find a simple mistake. Although it lacks the Django ability to generate its own admin panel, it has some beautiful features which make’s it much easier for the developer to create one:
• Ruby on Rails is RESTful – which means it doesn’t only use the GET and POST parameters when
sending data to the server, but also PUT and DELETE which makes it easier to determine
whether we need to read, update, create or delete an item (given a blog post, gallery image or
• Simple routing – the framework handles most of the RESTful links by itself so the developer
writes only short functions to manipulate the data without worrying for complicated file
naming, long functions, etc.
• Scaffolding – the ability to generate pages that manipulate database data (although it lacks the
ability to update by itself when changing the database schema, that way the programmer can
easily generate pages for the admin panel and then to wrap around the custom functions and
the logging system)
• The Ruby language – despite the fact that there cannot be written many words for the
language (as we did with Python above), the Ruby language is very powerful and gives us the
opportunity to write less code in a beautiful manner compared to PHP (sometimes even
smaller than Python code). The main beauty of the language can only be felt by a developer
when he switches from PHP to Ruby, it is really hard to describe it in just a few words in a
presentational document. Also all of the mentioned benefits for the Python language above
apply here as well.
Why using Django/Ruby on Rails
There are several reasons to switch from PHP frameworks/content management systems to Python or Ruby:
• It’s much easier for new developers to continue a project written by past developers
• All the PHP frameworks are either clones of Ruby on Rails or Django but lack their simplicity and powerfulness
• No more SQL Injection hacking – the developer doesn’t have to worry about the security side most of the time, the framework/language does it for him
• If the client wants new feature, sometimes it’s much faster to add it to an existing Django/Ruby on Rails application than PHP. Even when a PHP system like WordPress, Joomla or Drupal is used, if the system lacks the feature, the coder is put in situation where he needs to find a module that does that feature and if there isn’t any, he has to spend a few days to play with the system API to build it, because most of the PHP CMS systems are very restricting when comes to custom solutions
• The speed is much faster than using a PHP framework/CMS This list can go on and on forever. Let’s just mention some of companies that use Ruby or Python instead of PHP:
• Google uses python for some of their projects
• http://www.djangosites.org/ is a site written entirely in Django with list of sites that have confirmed using Django as a development framework
• Twitter is written in Ruby on Rails for his frontend
• YellowPages.com uses Ruby on Rails
• GitHub.com uses Ruby on Rails
It doesn’t matter whether you’ll use Django or Ruby on Rails for your applications as both are very powerful frameworks and have some very unique features. On one hand you have Django where you have an admin panel on the fly for any custom project, or on the other you have the simple and powerful Ruby language where everything is organized.
Programming language specific benefits
As Django is built over the Python language, we have here a mature relatively old language that is both very simple for building minor projects and powerful enough when comes to huge
programs/websites that need to interact with the server on system level.
Some of the benefits over PHP include:
• There are no useless characters in the code like $ for variables or ; for command end so the programmer makes less mistakes which makes the developing, debugging and error finding much faster
• The programming actually takes less time as the code is smaller because of the powerful functions python supplies
• The code is more structured when comes to huge amount of programming lines. That makes it easier to read and new developers can easily start upgrading old code
• There are numerous of modules so the developer never has to do common tasks from scratch.
Django Specific benefits
As Django is the only framework that has the ability to generate admin panels on the fly depending on the database schema and table relations, it makes it the most powerful framework as of today when comes to sites where admin panel is widely used. The good thing here is that the generated admin panel has all the features without much custom modifications like:
• ACL (Access Control List) – the administrator is able to add new users and user rights on the fly as well as making user groups with rights to edit/delete content
• Simple but useful design – everything that any administrator will ever need is there: action history, adding/updating/deleting content, uploading images/videos/files, etc.
• Relation linking – for example if you need to add new user and then you need to add it to a group and the group is already configured by the developer to hold many users, you have a simple plus (+) sign on the right where you can add new group, configure it and then automatically return to adding the new user and finalize it without loosing any important data already entered. This is a very powerful feature that is missing in almost all the admin panels created for PHP content management systems.
• Better database handling – whether you use MySQL, PostgreSQL, or Oracle Django uses the powerful python database handling to provide easy data manipulation, migration, etc.
Other powerful Django feature is adding already built pieces of software to your site. For example if someone has already built a tagging feature for content, you can add it to your site on the fly and have tagging for every content you wish to use it.
Also Django has a very good module handling because of the powerful python language that lays beneath meaning you can connect python code with C/C++ libraries without installing any apache modules, etc.